Blog Archives

Google Penguin 2.0

Google Penguin 2.0 is coming in the next few weeks. Penguin 2.0 will add another filter to Google’s algorithm, which will look at the neighborhood that your site is in. Last year Penguin started to look at the quality of

Why hire an SEO Consultant?

With the steady growth and popularity of SEO services and the industry as a whole, business decision makers are often left wondering if it is better to outsource SEO service or to conduct them in-house. Although we specialize in SEO

Establishing your metrics via Direct Response Marketing

Unlike traditional direct response advertising, Adwords can be edited, tracked, paused, and deleted in real time. As far as prospects, leads (or people clicking onto your site), are either doing what we want them to do or not. It is